The Undie Insider

When your underwear fits right, you feel better, move better, and look better—no rolling waistbands, no constant adjusting, just all-day comfort.

Fast fashion underwear may seem like a bargain, but cheap materials, poor fit, and fast wear-and-tear mean you’re constantly replacing them.

We guarantee our undies for two years because they’re crafted in Canada with premium materials, built to last, and tested for real life—no sagging, no stretched-out waistbands, no falling apart.

The One of a Kind Spring Show 2025 runs from March 26–30 at the Enercare Centre, Toronto, featuring unique artisan goods, extended shopping hours, and special events like the After...

At do+dare undie co., we keep packaging 100% recyclable—no plastic, no waste—just padded paper mailers, protective tissue, and a reusable wash-guide coaster that all go straight into your paper recycling...

Your work-from-home setup isn’t complete without the ultimate confidence booster—great underwear.

The right underwear boosts confidence by providing all-day comfort, a perfect fit, and premium quality that lasts.

do+dare undie co. was born from a passion for comfort and boldness, creating ultra-soft, Canadian-made underwear that empowers you to do more and dare more.

Discover why Canadian-made underwear matters. At do+dare undie co., we craft ultra-soft, ethically made undies with premium quality, local impact, and true North craftsmanship.

Big news, Toronto! do+dare undie co. is bringing the fun and comfy undies to the Taboo Show this weekend, and we’re beyond excited to see YOU there! Join us for an...

We believe that the little things in life make the biggest difference – and sometimes, that difference comes in the form of a sticker! When we decided to create custom...

do+dare undie co. is not just a brand, but a movement towards sustainability, quality, and true comfort. Today, we're exploring the journey of bamboo from its raw, natural state to...

You asked for it! We're excited to let you know that we'll be at the One Of A Kind Spring Show in Toronto. The show is a highly anticipated event...

We're Rob+Sarah and we're thrilled you've decided to join in the fun! We started do+dare to bring more smiles to the world + empower you to be your best self...

do+dare undie co. has partnered with Sezzle - a leader in the Buy Now, Pay Later (BNPL) space to offer customers a trusted easier way to get into do+dare underwear. Sezzle works by...

The One Of A Kind Winter Show is one of North America's largest craft shows and do+dare undie co. has been invited to join in the fun! We'll be joining...

One of our fondest memories as kids was going to the Royal Agricultural Winter Fair with our grandparents. We'd get to Exhibition Place and spend hours and hours wandering the...

Come find us at the Ontario Innovation Expo! You might be thinking why would an underwear company be featured at an innovation expo? Because we are not just an underwear...

Check out all the fun activities + head on the Fall Crawl - a savings-based walking trail throughout downtown Burlington.  Just stop by our shop to see what we've got...

We had a great chat with coach Hugo at Action Coach Halton exploring our journey - how we got started, what makes us tick and where we're headed. Such a...

Check out our radio interview with Lawson Hunter - host at Burlington Now radio. We talk starting our biz during Covid, more about who we are why we started, and...

Take yourself on a Solo Date in downtown Burlington this summer. Grab a sweet treat, shop handmade goodies, or book a pick-me-up at the salon, and don't forget your new...

We're going to be at the Aldershot Market throughout the summer! Check us out Tuesdays from 3-7pm on the following dates: - May 24th, 2022- June 7th + 12th, 2022-...

We accept Burlington Downtown Gift Cards!Got a Burlington Downtown gift card burning a whole in your wallet? Look no further! Turn that cash into the comfiest pair of underwear you'll...