do+dare undie co. offers free tracked shipping to most of the world
do+dare undie co. offers easy exchanges in Canada and the USA
2-year warranty
do+dare gives back 1% of sales to 1% for the Planet.

  • 10/10!!!!

    I have a few thongs from other brands - these ones are by far the best! Outdid yourself guys! Will be buying more, the wife loves them too boot!

    Branden T. (Men's Freedom Thong)
  • Obsessed!

    They are comfortable, I hardly notice they're there, the color is vibrant. And they don't ride up at all even during roller derby!

    Rose T. (Women's Boxer Shorts)
  • Marvelous!

    Fits true. Comfortable! Used for distance running - no ride up, no chafing.

    Shawn N. (7" Performance Boxer Briefs)
  • Love them!

    Fit, feel…everything.

    James R. (Shorty Undies | Unisex)
  • Phenomenal!

    Best thong I've worn, and I almost never wear thongs due to finding them not as comfortable.

    Hennie K. (Women's Thong)
  • Highly recommended!

    Super fast, really great customer service, cute and so comfy!

    Diana B. (Cheeky Panties)
  • How great!

    The customer service is great and the boxers are super comfortable!! I love that they are made in so many different colors.

    Kent L. (4" Contour Boxer Briefs)
  • Great gift!

    The colors were terrific and the quality fantastic. She loved them!

    Bev J. (Shorty Undies for daughter)
  • The best review I can give these boxers is that I didn’t notice I was wearing them. Super comfy material and nicely fitted for the male anatomy. The craftsmanship is very high quality

    Dave M. (7" Performance Boxer Briefs)
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Why Choose do+dare?

The premium details that matter, day in, day out.

✔ Origin — Actually made in Canada; nearly every component is also made locally

✔ Confidence — Express yourself in vibrant colours and comfort that moves with you

✔ Fabric — Silky-soft bamboo fabric that breathes (viscose made from bamboo)

✔ Skin-Safe — Latex-free and OEKO-TEX® STANDARD 100 materials

✔ Comfort Engineering — Smooth seams, fully sewn gussets, stay-put legs

✔ Warranty — 2-Year warranty on materials + construction

rays of sunshine flowing through a beautiful bamboo forest at arashiyama kyoto - do+dare undie co. underwear are made exclusively using fabric derived from bamboo

The Bamboo Difference

The comfort you'll feel every day.

We chose bamboo (viscose) for one reason: it feels incredible on skin—silky-soft, breathable, and comfortable from morning to night. Then we cut and sew each pair in Toronto with careful finishing, so that softness is matched by real longevity.

Every Order Ships Free

Rob and Sarah, co-founders of do+dare undie co., as seen on Dragon's Den

Hi! We're Rob + Sarah.

We started do+dare with a simple belief: the first thing you put on should be the best thing you own.

So we built an underwear company the long way—here in Toronto—partnering with skilled local sewers to get every detail right. Made in Canada, thoughtfully constructed, built to last.

If caring about what you wear matters to you, you’ll feel right at home with do+dare. Welcome.

Featured In

Story of Fashion Magazine Logo - do+dare was recently featured in Story of Fashion with an article and photoshoot.
Dragon's Den Logo - do+dare recently completed filming at the Dragon's Den studio in Toronto.
CHCH Logo - do+dare was featured on CHCH morning live and had the crew in our studio for an undie demo.

Guaranteed Comfort, Hassle-Free

We believe in underwear that delivers — every single day. If you’re not completely satisfied, we’ll make it right with an easy exchange or full refund. Plus, our 2-Year Warranty covers workmanship and premature wear, so you can count on lasting comfort and quality.

do+dare undie co. offers free tracked shipping to most of the world
do+dare undie co. offers easy exchanges in Canada and the USA
2-year warranty
do+dare gives back 1% of sales to 1% for the Planet.